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Milan is the undisputed capital of Italian and international fashion. Considered one of the Big Four of the world fashion scene, together with Paris, London and New York, the Lombard capital hosts the long-awaited fashion weeks: theater of events and fashion shows, Milan becomes a place where you can breathe glamour, trends, creativity and beauty. The magic of fashion envelops the city throughout the year. Among the historic streets of the capital we can find the best boutiques: from luxury brands made in Italy to contemporary brands, Milan offers a diversified and unique shopping experience.
The "Quadrilatero della moda" is the beating heart of the Milanese fashion scene: bordered by the 4 most prestigious streets of the city, via Montenapoleone, via Manzoni, via della Spiga and Corso Venezia, it is the hub of luxury shopping: here you can find, immersed in the neoclassical architecture of the surrounding buildings, high-end brands such as Valentino, Fendi, Gucci, Maison Margiela, Dior, Chanel and Bottega Veneta.
Continuing on Corso Vittorio Emanuele II and arriving at Piazza Duomo, you will meet the Rinascente, a place where you can experience a real shopping experience. This department store, structured on six floors, includes many luxury brands of accessories and ready-to-wear such as Saint Laurent, Isabel Marant, Versace and Acne Studios. There are departments dedicated to home design, fragrances, cosmetics and gastronomy.
Between the Duomo, symbol of Milan, and the Teatro alla Scala there is another important landmark of luxury shopping: the Galleria Vittorio Emanuele II. This shopping arcade, besides hosting cafes and restaurants, is home to high-end brands such as Prada, Giorgio Amani, Louis Vuitton, Tod’s. A single space where fashion blends with neo-Renaissance architecture, with arches, mosaics and captivating windows.
Following Via Torino, you reach Porta Ticinese, another significant area for Milanese shopping, which stands out for its urban-wear influence. Here you can find monobrand streetwear stores such as Carhartt, Vans, Iuter and Stüssy.
Then we arrive at Piazza Gaulenti, the hub of modern and innovative Milan, where there are brands such as Colmar and Swatch. From the square branches off Via Vincenzo Capelli, which connects to Corso Como through a staircase, serving as a catwalk store by the likes of Louboutin, Moschino, and Just Cavalli. Reaching the end of the road you arrive at Corso Como where among all stands the concept store of Carla Sozzani, 10 Corso Como, a multifunctional space that combines fashion, culture, literature and art.
And finally you can not miss a walk in Via Fiori Chiari in the Brera district, a real design-district. Here prestigious shops, such as Luisa Beccaria’s boutique alternate with furniture and design store, in a space that combines fashion with architecture, in one of the most artistic and romantic districts of the city.
