Bologna is a unique destination of its kind, in which it is possible to visit a myriad of realities symbol of a two-thousand-year history: from arcades to towers, from churches to arches, not to mention museums. A very ancient university town, it still preserves the charm of a great city of the past, rich in monuments and works of art.

A city of remote artistic, historical and cultural traditions, Bologna also boasts traditions in the textile and fashion sector, so much so that the Bolognese shopping streets are dotted with outlets and craft shops that create, faithful to Made in Italy, footwear and refined garments. tailored clothing.

There is no lack, especially in the most elegant and exclusive streets, of the ateliers and boutiques of the most prestigious Italian and international fashion brands, interspersed with the colorful banquets of the fish and fruit market, confirming the elegant and lively character of the city.

The famous "paradise of shopping" is the famous "quadrilateral", in the heart of the historic center, which includes the areas delimited by Via Rizzoli, Via D'Azeglio, Via Farini and Via Castiglione.

For lovers of high-end luxury brands, Via Farini is one of the fixed stops to be included in your itinerary, it is the most chic street of the Emilian capital, easily ascribable to the famous Via Condotti in Rome and Via Montenapoleone in Milan. Going along it you arrive at Galleria Cavour which has the honor of hosting some boutiques and ateliers such as Giorgio Armani, Yves Saint Laurent, Hermès, Versace, Tod's, Louis Vuitton, Miu Miu for luxury purchases.

In Via D'Azeglio, completely off limits for traffic, we find historic shops such as Cazzola, Germano Zama, Mario Sgargi, Carla Alberti, Maglieria D'Azeglio and exclusive stores such as Flanella, Testoni and Mercedes Spot, which a Bolognese DOC does not may not know, also because along it is the house of Lucio Dalla, an artist dear to the Emilians.

For the more nostalgic with a retro taste and vintage soul, the ancient medieval house Corte Isolani is definitely a destination not to be forgotten: an enchanting gallery famous for its furniture and antiques shops and prestigious art galleries. And for the "luxury that passion" series, the ideal is Via Dell'Archiginnasio, famous for the countless jewelers that embellish it.

For those who love Alexander McQueen or Paul Smith can not pass by the San Felice area or for those who are looking for a more sophisticated and original style the way not to be missed is Via San Vitale.

But obviously not only luxury and vintage, does Bologna give space to everyone: sporting spirit and street style? Piazza Azzarita is the right answer, where the famous Deka shop satisfies the most urban styles. But for those who want to follow the fashions and make a more mainstream shopping, Bologna offers the opportunity to walk along Via Indipendenza, which is one of the most populated avenues in the city, full of any store within reach of all budgets.

In the end, if you are in Bologna and fashion is in your DNA, you can't miss the Biagetti stores (Via Emilia Levante), La Ferramenta (Via Delle Moline), FR Boutique (Via Clavature), the result of collaboration between two great players of the Italian market, Folli Follie and Ratti (from which “FR”), established to create a place of maximum expression of their values and savoir-faire.