Amsterdam, the capital of the Netherlands, is world-wide known for its canals: they are more than 160, so that the city is called "the Venice of the North". It is also famous for the Van Gogh Museum, Dam Square, the Rijksmuseum, the Anne Frank house and for many other attractions.
It is undoubtedly one of the most beautiful and fascinating cities in Europe, for these reasons, as well as for its tolerance.
But let's go to shopping.
Kalverstraat, Nieuwendijk and PC Hooftstraat are the most important shopping streets in Amsterdam: this is where most of the prestigious department stores are located.
De Bijenkorf, for example, is a luxury department store with a huge selection of brands, including emerging Dutch designers.
If you want to go shopping walking through the canals go to the area called 9 Straaties, that means “9 alleys”.
Among the most famous shops we find Afura, which sells menswear and design accessories and is characterized by quality and minimalism.
Then there’s Patta, a store located in different areas of Amsterdam, which offers consumers a wide variety of brands, including New Balance, KangaROOS, Ubiq and Converse.
If you are still looking for streetwear, go to Concrete Store, a Dutch store with famous brands, like Nike, Karhu, New Balance and Adidas Originals, and sought-after labels for true amateurs, like Facetasm and Human Made.
Or to Sneakerdistrict or Baskèts, which combines and connects sneaker culture, street culture and contemporary fashion.
If you are in the famous and central Haarlemmerdijk, go inside ABOUT., the ultimate men's boutique that combines fashion, art and lifestyle.
The best luxury brands can be found at Azzurro Due, which offers Celine, Balenciaga, Valentino and Saint Laurent. While if you are looking for brands like Ann Demeulemeester, Yohji Yamamoto, Comme des Garçons or Junya Watanabe go to Cowboys to Catwalk, Ennu or Hombre.
An inimitable and absolutely unmissable place is Shoebaloo, which features shoes by Alexander McQueen, Aquazzura, Dolce & Gabbana, Jimmy Choo and many other big brands in its avant-garde and design boutiques.
In Amsterdam there is no lack of concept stores. At Johnny at the Spot you can find clothing and design objects. In addition to this there is Menage a Trois, which gives you the opportunity to enter the Droog Café after purchasing a Maison Margiela's or Jil Sander's garment.
The boutiques with the most famous names in high fashion are located in the area near the Rijksmuseum, precisely in PC Hoofstraat: here we find Salvatore Ferragamo, Prada, Louis Vuitton, Max Mara, Jimmy Choo, Gucci and so on.