Woolrich is a clothing store for men, women, children, set right into the historic city center of Bozen, characterized for being one of the authentic american brand that embraces the outdoor lifestyle, continuing to offer products of quality and value.
Woolrich's goal is to dress you up to help you achieve your goals, in every circumstance and during time it has woven itself into history, known for their high-quality woolen goods which keep his costumers warm and pass the test of time with flying colors – both physically and aesthetically.
Woolrich has borned in the early 1800s, with John Rich who used his knowledge of the wool industry to produce his woolen fabrics and socks, founding Woolrich brand goods, perfect items for keeping workers warm in the harsh Pennsylvania winters.
Today with his products, Woolrich creates beauty with utility, offers style through capability, unlocking the privilege of a life lived outdoors both in natural and urban environments, for every kind of adventure.