That Gorilla Brand started its journey in 2018 with one mission: to create something bigger than a fashion brand. Something beautiful, raw and uncompromising.
Something that commits to making a positive impact on the world and those thoughts turned immediately to the gorilla. This fascinating, gentle and quietly charismatic creature represents the three guiding values at the heart of the brand: strength, love and loyalty.
That Gorilla Brand embraces these principles in a unique clothing collection that always values quality and design over profit, and never forgets the importance of giving back.
Strength: "We support creativity and lift up the voices of our community" with powerful designs and special projects.
Love: "We are driven by love and we love what we do". That Gorilla Brand is inclusive: for anyone, everyone, everywhere, always.
Loyalty: "Loyalty is at the heart of everything we do". They stay loyal to their customers by always putting quality above profit, showing their loyalty also to the gorilla, their inspiration.
That Gorilla Brand is proud to honor the animal that inspires them by supporting The Gorilla Organization, a charity that works tirelessly to protect this great ape and its habitat.
They always donate €2 from every item sold and each season they will also nominate one exclusive piece from women’s, men’s and kids ’collections and give 100% of the profits from these pieces directly to this amazing cause.