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Founded in 1983
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Genre
Child
Woman
Man
Brand type
Luxury
Streetwear
Brand specialized in
Clothing total look
History & Philosophy
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Moschino, fashion for fun.

Famous for its clothes and its artistic creations and outside the lines, Moschino is one of the most extravagant Made in Italy brands there are. Bright colors and out of the ordinary lines distinguish dresses, t-shirts, classic or comfortably cut trousers, as well as sneakers, bags, backpacks or sunglasses.

It all started in 1983 when Franco Moschino left job as Gianni Versace illustrator and created brand with his own signature. This fashion label always has been considered as innovative and sometimes eccentric that was enough for success. Franco made himself and his brand worth of attention because of his social awareness campaigns and criticisms of the fashion industry.  After Franco death, creative director become Rossella Jardini. She manages to keep Moschino style profile and philosophy, based on pop culture, unchanged for 28 years.

Moschino labels are owned by Moschino SpA Company that’s responsible for brands activities and communication. There are three labels of this fashion brand: Moschino- main line for men and women; Moschino Cheap and Chic– secondary women’s line, launche in 1988; Love Moschino– women’s and men’s Moschino Jeans line from 1986, changed in 2008. Besides fashion this brand is leading as fragrance label with its twelve perfumes.

Few of their fragrances of Cheap & Chic line are inspired by Olivia, girl of Popeye the Sailor, and she is exactly the best representing for Moschino. Everything this brand create it suites her personality the best, of course if she dress something different from her regular red and black combination. It’s all about girlish, flaunting but still provocative look.

It’s a same thing with their brand identity and advertising. Exactly that makes them recognizable and different from the other high fashion brand. We would always separate something that’s Moschino from the others luxury labels that pretty much looks all the same when you compare them to this Italian brand. Moschino logo design is simple, pure bold letters with full name of brand, a color is changing depending of needs- gold, black, red- and there’s often a heart that appears on perfume pack, bags shape design or clothes print. Through their branding their trying to tell us to be fashionable, but never fashion victim. Fashion is funny, and we all should have a good time.

Starting in October 2013, Jeremy Scott is Moschino's new creative director and his first collection was shown in Fall 2014.

Moschino unique style always surprises me with its humor, eccentric and magical color pallet, all mixed with provocative attitude. It truly represent all that means to be ‘’fashionable’’. Their collections are playing with material and shapes, but at the end every collection is girl dream- its sophisticate but different, classic but extravagant. 

Products
From the official e-shop
Moschino GONNA IN BOUCLÉ 395 €
395
Moschino GIACCA IN BOUCLÉ HEART BUTTONS 995 €
995
Products
From online shops
Moschino moschino teddy bubble sneaker Price 470 € 40 % 282 €
reduced price on store's website
Moschino moschino jogging pants with logo print Price 295 € 46 % 159,3 €
reduced price on store's website
Moschino moschino logo belt m 210 €
210
Moschino moschino card holder with logo 165 €
165
Moschino moschino denim fleece shorts Price 99 € 46 % 53,46 €
reduced price on store's website
Moschino moschino t-shirt con logo Price 99 € 46 % 53,46 €
reduced price on store's website
Moschino moschino gonna jogging con logo Price 99 € 46 % 53,46 €
reduced price on store's website
Moschino moschino felpa in cotone con logo Price 99 € 46 % 53,46 €
reduced price on store's website
Moschino moschino long-sleeved t-shirt Price 99 € 46 % 53,46 €
reduced price on store's website
Moschino moschino leggings Price 99 € 58 % 41,58 €
reduced price on store's website
Moschino moschino girocoll Price 99 € 46 % 53,46 €
reduced price on store's website
Moschino moschino t-shirt Price 99 € 46 % 53,46 €
reduced price on store's website

Moschino stores in province province not found

Stores selling this brand

Other stores in province province not found

Selling Moschino
24, rue de Sèvres 75007 Paris France
Calle Modesto Lafuente 84 28003 Madrid Spain
Ny Østergade 19 1101 Copenhagen Denmark
21 Rue Gentil 69002 Lyon France
39 Brook Street W1K 4JE London United Kingdom
13 7th Ave 10011 New York United States
28th October Avenue, 365 3107 Limassol Cyprus
Via Luigi Einaudi, 32 25030 Roncadelle Italy
1F & 2F, Citic Square, Jing‘an District Shanghai China
Portici Sentierone, 35 24121 Bergamo Italy
17 Bd de la Croisette 06400 Cannes France
Kongens Nytorv, 13 1095 Copenhagen Denmark
Calle de Villanueva 22 28001 Madrid Spain
Calle de Hermosilla 38 28001 Madrid Spain
Avenida Zaragoza 14 31500 Tudela Spain
Conjunto Benabolá 8 29660 Marbella Spain
Wilmersdorfer Strasse 73 10629 Berlin Germany
Tauentzienstraße 21-24 10789 Berlin Germany
Jan Evertsenstraat 70 1056 Amsterdam Netherlands
Nieuwendijk 82-90 1012 Amsterdam Netherlands
Dam 1 1012 Amsterdam Netherlands
Hoogstraat 11 1811 Alkmaar Netherlands
Damrak 61 1012 Amsterdam Netherlands
Rue Cambon 48-49 750001 Paris France
Grafton Street 88-95 D02 VF65 Dublin Ireland
Dundrum Town Centre, Sandyford Road 16 Dublin Ireland
Henry Street 12 D01 Dublin Ireland
Fredrikinkatu 32 00101 Helsinki Finland
10-1, Ginza 6-chome, Chuo-ku 104 0061 Tokyo Japan
343 Apgujeong-ro, Apgujeong-dong, Gangnam-gu Seoul Corea del Sud
Kunststraße 6-7 68161 Mannheim Germany
360 Welford road LE2 6EJ Leicester United Kingdom
R. Projectada à Matinha F 1950-327 Lisbon Portugal
Avenida António Augusto de Aguiar 31 1069-413 Lisbon Portugal
Petöfi Sándor utca 18 1052 Budapest Hungary
Bécsi utca 8 1052 Budapest Hungary
Calea Dorobanți 133 010563 Bucharest Romania
Maffeistraße, 7 80333 Monaco Germany
611 5th Ave 10022 New York United States
Via Cinque Febbraio, 16 47895 City of San Marino Republic of San Marino
28/29, Conduit St, Mayfair W1S 2YB London United Kingdom
58 Cross St N1 2BA London United Kingdom
65 Wharfside St B1 1RE Birmingham United Kingdom
Burlington Arcade, 14 Lower Temple St B2 4JD Birmingham United Kingdom
3 Stephenson Strett B2 4BL Birmingham United Kingdom
407-411 Birmingham Rd B72 1AU Birmingham United Kingdom
52 Park Lane S9 1EL Sheffield United Kingdom
30 - 34 St Andrew Square EH2 2AD Edimburgo United Kingdom
12-16 Cotham Street WA10 1SA Liverpool United Kingdom
40 Bold Street L1 4DS Liverpool United Kingdom
16/18 Manesty's Ln L1 3DL Liverpool United Kingdom
Unit G4 / B Barrhead Rd G53 6QR Glasgow United Kingdom
59 Allerton Rd L18 2DA Liverpool United Kingdom
Crown Square, THE AVENUE M3 3FL Manchester United Kingdom
1 Exchange Square Central M3 1BD Manchester United Kingdom
23-25 Penn Street BS1 3AU Bristol United Kingdom
andmark Place Churchill Way CF10 2DY, Cardiff United Kingdom
34-36 Bridlesmith Gate NG1 2GQ Nottingham United Kingdom
58 High Street LE1 5YP Leicester United Kingdom
360 Welford Road LE2 6EJ Leicester United Kingdom
27 High Street LE1 4FP Leicester United Kingdom
Victoria Square BT1 4QG Belfast United Kingdom
12 Fawcett St SR1 1SJ Sunderland United Kingdom
175-187 Linthorpe Rd TS1 4AG Middlsebrough United Kingdom
3, Dukes Ln BN1 1BG Brighton United Kingdom
39 Northumberland St NE1 7AS Newcastle United Kingdom
19-21 Blake Street YO1 8QJ York United Kingdom
255 Rue Saint-Honoré 75001 Paris France
550 Rue Paradis 13008 Marsiglia France
15 Rue de Lépante 06000 Nice France
Via Generale Arcioni 20 6900 Lugano Switzerland
Via Nassa 21 6900 Lugano Switzerland
Piazzetta Emilio Maraini 6900 Lugano Switzerland
58 Rue du Président Édouard Herriot 69002 Lyon France
16 Rue de l'Arbre Sec 69001 Lyon France
Gänsemarkt 50 20354 Hamburg Germany
Hochstraße 8 60313 Frankfurt Germany
6 Rue Gutenberg 67000 Strasbourg France
17 Boulevard de la Croisette 06400 Cannes France
4 Rue du Temple Neuf 67000 Strasbourg France
Heinrich-Heine-Allee 53 40213 Dusseldorf Germany
Kleiner Schloßplatz 13-15 70173 Stuttgart Germany
Calwer Strasse 40 70173 Stuttgart Germany
Katharinenstraße 32-35 28195 Bremen Germany
56 Rue Général Allard 83990 Saint-Tropez France
Knochenhauerstraße 41 28195 Bremen Germany
1,3, 4 Rue Carnot 84000 Avignon France
Wilsdruffer Str. 10 01067 Dresden Germany
Karmarschstraße 27 30159 Hannover Germany
73 Wooster St 10012 New York United States
617 S Olive St 90014 Los Angeles United States
Via Maistra, 28 7500 Sankt Moritz Switzerland
700 N Michigan Ave 60611 Chicago United States
101 E Chicago Ave 60611 Chicago United States
464 N Robertson Blvd 90048 West Hollywood United States
9520 Brighton Way 90210 Beverly Hills United States
384 Post St 94108 San Francisco United States
1811 Chestnut St 19103 Philadelphia United States
526 South St 19147 Philadelphia United States
2 Bala Plaza, Bala Cynwyd 19004 Philadelphia United States
301 Canal St 70130 New Orleans United States
3393 Peachtree Rd NE 30326 Atlanta United States
3393 Peachtree Rd NE 30326 Atlanta United States
7057 Friars Rd 92108 San Diego United States
3030 E 1st Ave 80206 Denver United States
3393 Peachtree Rd #5025b 30326 Atlanta United States
3145 Peachtree Rd NE 30305 Atlanta United States
2600 Post Oak Blvd 77056 Houston United States
5175 Westheimer Rd 77056 Houston United States
6900 E Camelback Rd 85251 Phoenix United States
5300 Wisconsin Ave NW 20015 Baltimore United States
3400 Palm Way 78758 Austin United States
2901 S Capital of Texas Hwy S 78746 Austin United States
7000 Arundel Mills Cir 21076 Baltimore United States
Petrovka Ulitsa, 10 107031 Moscow Russia
Bolshaya Konyushennaya St, 21-23 191186 St Petersburg Russia
20 Côte de la Fabrique G1R 3V9 Quebec Canada
2 Chome-5-1 Yurakucho, Chiyoda City 100-8488 Tokyo Japan
Piazzetta Maraini angolo Via Nassa 6900 Lugano Switzerland
400 Oxford St W1A 1AB London United Kingdom
Lange Str. 25 76530 Baden-Baden Germany
Frankrijklei 46-48 2000 Antwerp Belgium
Red Square, 3 125009 Moscow Russia
Street Katerynynska, 25 65026 Odessa Ukraine
73 Arch.Makariou III 1070 Nicosia Cyprus
232 Arch. Makarios III Avenue 3030 Limassol Cyprus
Prospekt Khasana Tufana, 14/5В 423831 Naberezhnye Chelny Russia
188 Oxford St W1D 1NP London United Kingdom
9700 Collins Ave 33154 Miami United States
150 Stockton St 94108 San Francisco United States
18 Newbury St 02116 Boston United States
737 Michigan Ave 60611 Chicago United States
3500 Las Vegas Blvd S 89109 Las Vegas United States
An der Hauptwache 2 60313 Frankfurt Germany
Georgstraße 27-29 30159 Hannover Germany
2928 M St NW 20007 Washington United States
1318 14th St NW 20005 Washington United States
SHOP Moschino PRODUCTS
Moschino moschino t-shirt with print Price 195 € 46 % 105,3 €
reduced price on store's website
Moschino T-SHIRT E PANTALONCINI A RIGHE 140,00 €
140.00
Moschino SNEAKERS TEDDY SHOES CRYSTAL TEDDY PATCH 215,00 €
215.00
Moschino PANTALONCINI IN COTONE 90,00 €
90.00
Moschino MOSCHINO a1718813 70555 Price 249.00 € 39 % 150 €
reduced price on store's website
Moschino FELPA IN COTONE 145,00 €
145.00
Moschino moschino teddy bear bracelet 230 €
230
Moschino ABITO IN COTONE CON STRASS Price 185,00 € 50 % 92 €
reduced price on store's website
Moschino MOSCHINO 50x180 Price 90.00 € 30 % 63 €
reduced price on store's website
Moschino moschino t-shirt " handle with care" Price 195 € 40 % 117 €
reduced price on store's website
Moschino moschino crewneck t-shirt Price 350 € 46 % 189 €
reduced price on store's website
Moschino moschino "guilt without guilt" t-shirt Price 220 € 46 % 118,8 €
reduced price on store's website
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